Table of Contents
1. Introduction
Welcome to Immediate Alpha's Privacy Policy. We understand that privacy is important to you, and we're committed to being transparent about how we handle your personal information. This policy applies to all users of our website, platform, and services.
When you use Immediate Alpha, you trust us with your data. We take that responsibility seriously. This document explains what information we collect, why we collect it, how we use it, and what choices you have. We've tried to keep the language clear and straightforward — no one likes wading through legal jargon.
By using our services, you agree to the collection and use of information in accordance with this policy. If you don't agree with any part of this policy, we respectfully ask that you discontinue use of our services.
2. Information We Collect
Information You Provide Directly
When you create an account, contact us, or use our services, you may provide us with:
- Account Information: Name, email address, phone number, and password when you register
- Identity Verification: Government-issued ID, proof of address, and other documents required for compliance
- Financial Information: Payment details, bank account information, and transaction history
- Communication Data: Messages you send to our support team, feedback, and survey responses
- Preferences: Trading settings, notification preferences, and platform customizations
Information Collected Automatically
When you access our platform, we automatically collect certain technical information:
- Device Information: Device type, operating system, browser type, and unique device identifiers
- Usage Data: Pages visited, features used, time spent on the platform, and interaction patterns
- Location Data: IP address and approximate geographic location
- Log Data: Access times, error logs, and referral URLs
Information from Third Parties
We may receive information about you from our partner brokers, identity verification services, and fraud prevention providers. This helps us verify your identity, comply with regulations, and protect against fraudulent activity.
3. How We Use Your Information
We use the information we collect for specific, legitimate purposes:
- Providing Services: To create and manage your account, process transactions, and enable trading functionality
- Identity Verification: To verify your identity and comply with Know Your Customer (KYC) and Anti-Money Laundering (AML) regulations
- Communication: To send you important updates, respond to inquiries, and provide customer support
- Improvement: To analyze usage patterns, identify issues, and improve our platform and services
- Security: To detect and prevent fraud, unauthorized access, and other harmful activities
- Legal Compliance: To comply with applicable laws, regulations, and legal processes
- Marketing: To send promotional communications, but only if you've opted in (you can opt out anytime)
Legal Basis for Processing (GDPR)
For users in the European Economic Area, we process your data based on: contractual necessity (to provide our services), legal obligations (compliance requirements), legitimate interests (security, improvement), and consent (marketing communications).
4. Data Sharing & Disclosure
We don't sell your personal information. Period. However, we may share your data in limited circumstances:
Service Providers
We work with trusted third parties who help us operate our business, including cloud hosting providers, payment processors, identity verification services, and customer support tools. These providers are contractually bound to protect your data and use it only for the services they provide to us.
Partner Brokers
To facilitate trading, we share necessary information with our partner brokers. This includes identity verification data and trading preferences. Our brokers are regulated entities with their own privacy obligations.
Legal Requirements
We may disclose your information if required by law, court order, or government request. We may also disclose information to protect our rights, prevent fraud, or ensure the safety of our users.
Business Transfers
If Immediate Alpha is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We would notify you of any such change and your options regarding your data.
5. Data Security
We implement robust security measures to protect your personal information:
- Encryption: All data transmitted between your device and our servers is encrypted using 256-bit SSL/TLS encryption
- Access Controls: Strict access controls limit who can access your data within our organization
- Secure Infrastructure: Our servers are hosted in secure data centers with physical and digital security measures
- Regular Audits: We conduct regular security assessments and penetration testing
- Employee Training: Our team receives regular training on data protection and security practices
While we work hard to protect your data, no method of transmission or storage is 100% secure. We encourage you to use strong passwords, enable two-factor authentication, and be cautious about phishing attempts.
6. Cookies & Tracking Technologies
We use cookies and similar technologies to enhance your experience on our platform:
Essential Cookies
These are necessary for the platform to function properly. They enable core features like secure login, session management, and security. You cannot opt out of these cookies.
Analytics Cookies
We use analytics tools to understand how users interact with our platform. This helps us identify issues and improve our services. These cookies collect aggregated, anonymized data.
Preference Cookies
These remember your settings and preferences, such as language selection and display options, to provide a more personalized experience.
Managing Cookies
Most browsers allow you to control cookies through their settings. You can delete existing cookies, allow or block all cookies, or set preferences for certain websites. Note that blocking some cookies may impact your experience on our platform.
7. Your Rights
Depending on your location, you may have certain rights regarding your personal data:
- Access: You can request a copy of the personal data we hold about you
- Correction: You can ask us to correct inaccurate or incomplete information
- Deletion: You can request that we delete your personal data, subject to legal retention requirements
- Portability: You can request your data in a structured, machine-readable format
- Restriction: You can ask us to restrict processing of your data in certain circumstances
- Objection: You can object to processing based on legitimate interests or for marketing purposes
- Withdraw Consent: Where processing is based on consent, you can withdraw it at any time
Canadian Users (PIPEDA)
If you're a Canadian resident, you have rights under the Personal Information Protection and Electronic Documents Act (PIPEDA). This includes the right to access your personal information, challenge its accuracy, and withdraw consent for its use. Contact us to exercise these rights.
To exercise any of these rights, please contact us using the information in the Contact section below. We will respond to your request within the timeframe required by applicable law.
8. Data Retention
We retain your personal information for as long as necessary to provide our services and comply with legal obligations. Specifically:
- Active Accounts: We retain your data while your account is active
- Closed Accounts: After account closure, we retain certain data for up to 7 years to comply with financial regulations and tax requirements
- Legal Claims: We may retain data longer if necessary for legal proceedings or disputes
- Anonymized Data: We may retain anonymized, aggregated data indefinitely for analytics and improvement purposes
When data is no longer needed, we securely delete or anonymize it. Our retention practices are regularly reviewed to ensure compliance with applicable laws.
9. International Data Transfers
Immediate Alpha operates globally, which means your data may be transferred to and processed in countries other than your own. When we transfer data internationally, we ensure appropriate safeguards are in place:
- Standard contractual clauses approved by relevant authorities
- Data processing agreements with all third-party providers
- Compliance with applicable data transfer frameworks
We ensure that any international transfers maintain a level of data protection consistent with this policy and applicable laws.
10. Children's Privacy
Immediate Alpha is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately. If we discover that we have collected personal information from a child, we will delete that information promptly.
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will notify you by posting the updated policy on our website and updating the "Last Updated" date.
For significant changes, we may also send you a direct notification via email. We encourage you to review this policy periodically to stay informed about how we protect your information.
12. Contact Us
If you have questions about this Privacy Policy, want to exercise your rights, or have concerns about how we handle your data, please contact us:
- Email: privacy@immediate-alpha.com
- Support: Through our Contact page or live chat
We aim to respond to all privacy-related inquiries within 30 days. If you're not satisfied with our response, you may have the right to lodge a complaint with your local data protection authority.
Last Updated: January 2026
Effective Date: January 2026